Shift into Self-Love through the Power of Body Positivity with Susie Taaffe
Statistically as women, we struggle with feeling good in our skin more than men. Especially as mothers, the hormonal shifts of bringing beautiful babies into the world is simply guaranteed to change our dress size. We often stress out and scramble to return to our pre-baby state and loathe our bodies. But what if there was another way? On today’s episode, my guest Susie Taaffe says there is another way! Susie Taaffe is the CEO and founder of Skanties anti-shapewear, dedicated to empowering women to embrace their natural form, reject unnatural beauty standards, and celebrate their unique and beautiful bodies.
When Susie's marriage unexpectedly crumbled four years prior, she took life’s harsh blow as a massive call to action. Suddenly a single mother with three young kids under the age of 5, Susie used her previous manufacturing contacts and design experience to turn her anti-shapewear idea into a global business. Known as Pettipants Underwear by Missy Massy in Australia, these unique undergarments combine comfort, style, and practicality, offering women a revolutionary clothing item that promotes body positivity and self-love.
Her brand, Skanties, is not just an undergarment company – it is a radical statement for women of all sizes to reclaim their natural beauty and finally feel good in their skin again.
Susie was named as one of the Top 30 Personalities Disrupting The Fashion Industry In 2022 and can be seen in New York Weekly, Grazia, The NYC Journal, A Women’s Bible, ‘Tude Talk TV, and more.
Pick up a pair or two of Skanties and connect with Susie Taaffe via:
Website: https://skanties.co/
Instagram: https://www.instagram.com/susietaaffe/
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